Built for the Global SEO Era
We're not a traditional agency. We're a team of SEO specialists obsessed with one thing: helping ambitious brands dominate search in competitive markets.
Our Story
TopRank HQ was founded by Roger Yin in Vancouver, Canada — a city at the intersection of North American tech culture and the Chinese business diaspora. After years of running SEO campaigns for both Silicon Valley SaaS companies and Chinese brands expanding globally, Roger saw a gap: most agencies lacked the bilingual expertise and cross-cultural marketing knowledge needed to truly succeed in both markets.
Today, TopRank HQ serves two primary audiences: Chinese companies going global who need English-language SEO that actually converts Western customers, and Silicon Valley SaaS/AI companies that need to dominate competitive search landscapes at scale. Our bilingual team bridges these worlds — combining technical SEO rigor with deep content strategy and cultural fluency.
Bridging Markets
Our Values
Revenue Over Rankings
Rankings are a means to an end. We optimize for business outcomes — pipeline, revenue, and growth.
Data-Driven Decisions
Every recommendation is backed by data. We test, measure, and iterate until we find what works.
Radical Transparency
No black boxes. You'll always know what we're doing and why, with full visibility into our work.
Execution Speed
SEO moves fast. We don't just strategize — we execute quickly and adapt faster than the competition.
Global Mindset
We understand both Western and Asian search landscapes, giving our clients an unfair advantage in global markets.
Compounding Growth
We build SEO systems designed to compound — delivering more results over time, not one-time spikes.
Leadership
Roger Yin
Founder & CEO
Roger is a seasoned SEO strategist with over 10 years of experience scaling organic growth for global brands. Based in Vancouver, he brings a unique perspective that bridges North American SEO best practices with a deep understanding of Chinese business culture and the challenges of cross-border expansion. Roger leads TopRank HQ's strategy and client success, personally overseeing campaigns for the agency's key accounts.
- 10+ years in SEO & digital marketing
- Bilingual (English & Mandarin)
- Former growth lead at multiple SaaS companies
- Helped 50+ brands achieve top search rankings
Ready to Work Together?
Let's build a search strategy that drives real business results.